Millennials vs Gen Z: main differences between generations in digital
Generation of Millennials x Gen Z, Do you know this war between generations?
ADVERTISING
The pose when taking a photo, ways of recording videos, ways of using devices when shopping, these are practices that completely distinguish these two generations.
In this sense, anyone who browses social media must have already witnessed this conflict of generations, in good humor or in a harsher way.
Millennials born from 1980 onwards, and the Gen Z generation born in the mid-90s.
In short, the differences between these generations are reflected in technological evolution, cultural and behavioral transformations in the virtual world.
advertising
For example, Millennials tend to only search on Google, while Generation Z uses Tik Tok a lot for research.
These are just a few contrasts that extend into many other subjects, which you will see in this article.
Millennials x Gen Z: What is the Millennial generation?
Initially, generation Y, also called millennial or internet generation, has the English term: Millennials.
According to Wikipedia, is a concept in Sociology that refers to people born after 1980 until approximately the first half of 1990.
In this sense, this generation developed in a time of technological advances, economic prosperity, material ease and a highly urbanized environment.
As well as the establishment of the domain of virtuality as a system of social and media interaction, partly at the level of work relations.
If generation X grew up in the transition to the new technological world, the Millennial generation was the first truly born into this environment.
It is worth highlighting that there is no generation Y in the field, there is an important difference between the types of economic prosperity and levels of global material interaction, when comparing generations.
+ Tips to make social media less toxic
Millennials vs Gen Z: What is the Gen Z generation?
Generation Z, abbreviated as Gen-Z, is defined as the generation born between the second half of the 1990s and 2010.
In short, people from Generation Z are identified as being digital natives, familiar with the internet, file sharing and mobile telephony.
They are people extremely connected through their devices, the main characteristics are technological understanding and social disposition towards technologies.
Experts suggest that because they are going through recession, the greatest economic crisis since the great depression, which mainly affects young people, generations Y and Z are dominated by a feeling of dissatisfaction and insecurity regarding the future of the economy and politics.
As a result, this generation is faced with an ever-widening income gap in the world.
Finally, there is still a shrinking middle class, which has increased stress levels in families.
Millennials vs Gen Z: preferred technologies of each generation
At first, it's not too difficult to see a certain debate between Millennials and Gen Z on social media.
For example, recently the term “cringe” became popular on the internet, constantly being attributed to the more experimental group.
In short, this word refers to what generation Z defines as outdated or a joke in Millennial slang.
According to the joke, actions such as paying a bill, having breakfast, having a French party or liking Friends and Harry Potter are some examples of what Generation Z considers to be cringe.
The way people laugh on social media and the meaning of the acronym “fds” is another point of divergence between these generations.
As a result, Millennials respond to the provocation by criticizing the way of writing of younger people who opt for a language without vowels or capital letters.
Millennials vs Gen Z: see some more differences between these generations
Observe how these groups behave in relation to technology:
1. Purchases and transactions
Generations Y and Z are completely opposite when it comes to device use.
In this sense, Millennials prefer to make more expensive purchases, complex procedures and important transactions via computers.
They do this with the intention of looking for interfaces with more details to have a feeling of security.
On the other hand, generation Z tends to use cell phones and tablets for various daily activities such as online shopping and banking transactions.
In fact, younger people have already grown up in a context where cell phones were already part of everyday life.
Thus, coexistence with technology has reduced distrust towards devices, which tend to be more practical and simple devices.
+ K-Pop fashion: what it is and how to be inspired by this trend
2. Social media search tools
Tik Tok has become a visual search engine, clashing with Google's monopoly and the predominance of YouTube, Yelp and Google Maps services in online searches.
In this sense, generation Z spends more time in this area to make their recommendations and search for tutorials.
As well, this generation prefers the short video platform to get quick answers and diverse perspectives.
While Google, which is Millennials' favorite search tool, continues to stand out in the amount of real-time information and more robust data, Tik Tok offers faster and more fun results.
In the competition between Millennials vs Gen Z, on social networks with quick videos, younger people are much more exposed to the dissemination of unverified information.
Therefore, on important or sensitive issues, it is still better to carry out searches on Google.
Conclusion
Finally, it is worth highlighting that in the war between Millennials vs Gen Z, each generation has its own space and way of living, in the end the ideal is for each generation to respect the other and play in a healthy way.
